AI fundamentals for working professionals
What generative AI is and what it is not. How ChatGPT, Claude, Gemini, and Copilot differ. Where the strengths and weaknesses sit. One day, for all employees, regardless of role.
1 day · all roles
Service · Team Training
AI training that sticks beyond the workshop.
Buying licenses is not enough. Productivity emerges only when your people know which tool serves which task, where the limits are, and how to handle company data safely. We deliver that, role by role, without the YouTube-tutorial filler.
On site, in person, or remote. Standard modules or fully tailored to your context.
The problem
Your company has AI tools. Your people do not have them yet.
ChatGPT licenses sit unused. Copilot gets used only for email autocomplete. A few power users experiment in silence while the rest of the team fears doing something wrong. Generic YouTube tutorials do not help, because they match neither your tools nor your data-protection policies.
What we usually see
Employees writing customer names into ChatGPT prompts. Managers sending AI-generated text to clients unchecked. Teams using every tool the same way instead of picking the right one for the task. AI as a toy instead of a tool.
What we do
We train your people role-based. Sales learns differently from accounting. Marketing needs different tools than HR. Leadership needs overview and decision heuristics, not prompt tutorials. Every role gets what they actually need.
Training modules
Six modules, bookable individually or as a program.
Each module is a self-contained half- or full-day workshop. On site or remote, with your tool setup, with your data as examples.
Prompting workshop
Structured prompting for productive results. Which prompting patterns actually help, which myths are circulating, how to arrive at better outputs systematically. With real examples from your daily work.
1 day · all roles
Using AI safely, GDPR-compliant
Which data can you put where. What the GDPR actually says about cloud LLMs. What role data processing agreements play. What is allowed, what is risky, what is forbidden. Plus hands-on work with your internal policies.
half day · mandatory for all
AI in sales and marketing
Lead research, email personalization, content creation, competitor analysis. Which tools suit which task. How to scale quality without losing brand consistency.
1 day · sales, marketing
AI in back-office and operations
Document processing, analysis, accounting, HR processes. Which tasks can be partially automated. How to integrate AI into existing tools like Microsoft 365 without buying new software.
1 day · back-office, accounting, HR
AI for leaders
Decision heuristics instead of tool tutorials. How to evaluate AI proposals from your teams. What realistic ROI expectations look like. How to lead a team where AI is becoming standard.
half day · executive leadership
Full program
Modules become an AI enablement program.
Single workshops are useful. A connected enablement program changes how the work gets done. We combine the modules into a progressive curriculum, tuned to your organization with outcome checks.
- Phase 01
Diagnosis
We analyze where your organization stands. Which tools are in place, who uses what, where the skill gaps are. From that we build a training plan that matches your maturity.
- Phase 02
Rollouts
Modular training over 4 to 12 weeks, staggered by role and priority. Live workshops plus practical assignments between sessions, so the learning sticks.
- Phase 03
Anchoring
Identify champions in the teams, build an internal wiki, run office hours for open questions. So the learning is not buried again two months later.
Right fit
This training fits you when:
Fits you
- Your company has between 20 and 2,000 employees.
- You have already introduced AI tools or are about to.
- You want your people to use AI safely and productively.
- You have different roles with different requirements.
- You are looking for practical learning, not abstract lectures.
Does not fit you
- You are looking for a single off-the-shelf online course.
- You want your people to watch YouTube tutorials on their own.
- You have no interest in GDPR framing.
- You are not planning tool adoption, you just want to "sample" the topic.
- You are looking for a short webinar as a compliance checkbox.
Formats and pricing
On site, remote, or hybrid. Fixed price per module.
We charge per module, not per participant. A module costs the same whether 8 or 25 employees join.
Single module on site
We come to you, one module, one day. A good fit as an entry point or for a single team. Includes prep and follow-up, examples drawn from your context.
from EUR 2,800 net · max 25 people
Module bundle
Three to six modules over 4 to 12 weeks. Staggered by role. With diagnosis and outcome measurement. The standard format for serious AI enablement.
from EUR 12,000 net
Full program with champions model
All modules, plus building an internal champions network, plus ongoing office hours over six months. For companies that want to make AI a cultural shift.
on request
All prices plus VAT. Travel within DACH included. Online variant: 20 percent discount.
Frequent questions
Answers to questions we hear often.
- For Module 1 and Module 3, no. For the role modules it helps if participants have already used ChatGPT or similar once. We check this in the pre-call and adjust the depth.
- Yes, and it matters. If you use Microsoft 365 with Copilot, we train on Copilot. If you use ChatGPT Enterprise, we train on ChatGPT. Generic training without tool context is, in our view, a waste of time.
- We do before-and-after surveys with participants: what they use today, what they use after the training. Plus concrete assignments between sessions whose results we review together. For full programs we check back after three and six months.
- On-site workshops typically not, because it dampens discussion and practice. On request we create shorter recordings or asynchronous learning units as a supplement. We clarify this in the pre-call.
- Three things: a live workshop with your concrete tasks, GDPR and compliance tailored to your context, and interaction and questions rather than one-way consumption. Online courses are a sensible supplement for self-learners, but they do not replace guided training.
- Yes, that is in fact a common entry point. Module 6 (AI for leaders) as a half-day workshop with the leadership team. From that a clearer picture often emerges of where the company wants to go with AI, and a follow-on program tends to grow from there.
- Yes. Our default language is German, but English workshops are straightforward when your team is international.
What pairs well
Training alone is only half the story.
AI Consulting
Before we train your teams, we clarify what the training should focus on.
Learn moreAI Agents
Workflows you want to automate further after the training, we are happy to build with you.
Learn moreGrowth Marketing
Integrated growth strategy across SEO, Paid Ads, and organic social marketing.
Learn moreNext step
Which role in your company would benefit most from AI?
We often start exactly there. 30 minute discovery call where we scope the focus and the format.
Discuss your training